Personal Care & Home Care

Personal Care

GoldCel is widely used as a thickener, a rheology modifier, an emulsifier, and a dispersing agent in personal care products. GoldCel has pseudoplastic and shear-thinning properties. Personal care products can be formulated with GoldCel, which provides not only the thickening effect to the products, but also improved solution stability.

Home Care

GoldCel and CelPure are widely used as a thickener, a rheology modifier, an emulsifier, and a dispersing agent in home care products. GoldCel and CelPure have pseudoplastic and shear-thinning properties. Home care products can be formulated with GoldCel and CelPure which improve not only the thickening effect of the products, but also providing enhanced solution stability.

Please feel free to contact Colorcom Group’s sales team for product recommendations.